Kibler's Longrifles Knowledge Base

How does Kibler's decide which new rifle styles to offer?

Kibler's picks new gun styles based on where they expect the maximum amount of sales and interest, while being mindful that offering too many products at once becomes counterproductive to the business. Jim has also considered studying more original guns closely for particular styles, like a Fowler or a Lehigh Valley gun, to make future kits closer copies of well-regarded originals.

Category: Company HistoryTopics: Product Development|Video Transcript

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